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This web page has the following on the homepage, "Identification Guides Animal Skulls Bird Feathers." Our analyzers saw that the web page also said " Species Declared Extinct in 2016." The Website also said " On Jan 13, 2017. Species Declared Extinct in 2016. If you thought this year was hard on us humans this past year with war, terrorism, and political chaos and embarrassment, it is nothing compared to the sadness the natural world has felt with the declaration of more extinctions." The website's header had Wildlife travel blog as the most important optimized keyword. It is followed by animals, nature, and animal magazine which isn't as ranked as highly as Wildlife travel blog. The next words wakingupwild.com uses is wildlife photography. wildlife was included and might not be viewed by search parsers.